GG Scenario Element - Notification-Retail

Element Title: Notification-Retail

1. Theme: Using retail businesses to reach people who were missed by CANS (PA residents and non-residents)
2. Action Summary: Notication and materials to CAADA leadership. CAADA produces copies and posts. Employees in (participating) stores wear masks and point people to posters on preventative measures.
3. Cast:
   • PIO
   • CAADA Leadership
   • Selected CAADA Stores
4. Locale:
5. Location in scenario:
   • Prerequisites: Parallels Notification1 and Notification2.
   • Enables: none (it is a parallel track)
6. Checklist items addressed:
   • Parallels Notification1 and Notification2, with different media
7. Evaluation:
   • Includes that from Notification1 and Notification2
   • Not evaluation of store personnel, but influenced by their contribution
   • Are window posting effective? Remember people have problems taking notes
   • Psychological impact of store personnel wearing masks: Does it help?
   • Store management: problems passing getting personnel up-to-speed?
   • Web site questionnaire? - reference by card
8. Detailed Action:
   • Steps:
     • PIO recasts basic message in form of poster
     • PIO adds message for store personnel on social distancing for store staff, for example, encouraging customers to maintain distance, especially in checkout line.
     • PIO transmits to CAADA
     • CAADA rep gets masks and gloves from Maximart for (participating) stores
     • CAADA rep reproduces
     • CAADA rep distributes to (selected) stores
     • Stores post in windows (similar to restaurant menu)
     • Stores provide take-away card for evaluation site
   • Information distribution/HA:
     • Same content as in Notification1 and Notification2
     • Different format: suitable for window posting
   • Information collection/HA:
     • Same as in Notification1 and Notification2, except that it needs different media, for example, instead of CANS menu response, uses web site or ?calling in?
   • Information distribution/Internal:
     • none
   • Information collection/Internal:
     • none
   • Information fusion:
     • Info from feedback from these media combined with feedback from CANS
   • Other:
9. :

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